It could be zoo, today…
Thursday 4 October 2007
Will you be ZSL London Zoo’s millionth visitor? ZSL London Zoo is preparing to welcome its millionth visitor today – for the first time in eight years.
The Zoo is also anticipating its highest visitor figures since 1991, when a financial crisis brought visitors in their droves to help save it from closure.
The success of new exhibits Gorilla Kingdom and Clore Rainforest Lookout has bolstered visitor numbers - and even the miserable “summer” hasn’t been enough to stop people visiting the Zoo to come face-to-face with a gorilla, spot the world’s smallest monkeys or see sloths sloping around the rainforest canopy.
This bumper year for ZSL London Zoo proves that its “bring down the bars” crusade is moving the Zoo in the right direction, and, as visitors vote with their feet, Zoo bosses pledge to keep up the good work.
Zoo staff are now poised for the millionth paying customer to walk through the gates today. The lucky visitor and their companions will be taken around the Zoo on a personalised behind-the-scenes tour, treated to a free lunch, and given the opportunity to adopt an animal of their choice before leaving with a selection of fantastic souvenirs.
ZSL Marketing Manager, James Bailey, said: “Our rising visitor numbers are proof that ZSL London Zoo is doing things right, and we will continue improving the Zoo for both animals and visitors. We are very excited about welcoming the millionth visitor, it’s a real milestone for us and someone is certainly going to have an extra special day out.”
Based on recent ticket sales, ZSL predicts the millionth customer to visit the zoo between 12 noon and 1pm. Income from ticket sales is ploughed back into wildlife conservation, so each ticket purchased offers endangered animals the prospect of a brighter future.