HRH The Duke of Cambridge partners with ZSL to launch global conservation campaign
Thursday 12 September 2013
His Royal Highness The Duke of Cambridge has brought the Zoological Society of London (ZSL) and six other conservation organisations together to protect endangered species and their habitats.
United for Wildlife is a partnership created by the Royal Foundation of The Duke and Duchess of Cambridge and Prince Harry as a long-term commitment to tackle global challenges such as illegal wildlife trade. The Duke will be President of the collaboration.
The partnership brings together some of the world’s largest environmental organisations, global leaders in business, communications, technology and the creative industries. It will also focus on engaging and inspiring young people and the next generation of conservation leaders.
Professor Jonathan Baillie, ZSL’s Director of Conservation said: “If we are to be successful at conserving the world’s species and ecosystems we need to rapidly scale up conservation approaches that we know deliver. The United for Wildlife initiative is an extremely exciting and unique opportunity to make this happen.”
The collaboration’s work will first focus on the illegal wildlife trade. United for Wildlife will use digital media platforms to highlight research results and subsequent successful conservation projects in this area, to engage new conservationists the world over.
His Royal Highness, The Duke of Cambridge, said: “The threats to our natural heritage are extensive, but I believe that this collaboration of the best minds in conservation will provide the impetus for a renewed commitment and action to protect endangered species and habitats for future generations.
“At the root of the illegal wildlife trade, for example, is the demand for products that require the deaths of tens of thousands of these animals every year, pushing them further towards extinction. We must work together to prevent this catastrophe and allow our children the opportunity to experience wildlife in its many beautiful and varied forms.”
Visit www.unitedforwildlife.com for further information.